How Casinos Make Money
A casino is a place where people can gamble and play games of chance. While casinos add many other luxuries to help draw in customers, like restaurants, stage shows and shopping centers, they would not exist without gambling games such as blackjack, roulette, slot machines, craps and keno. These games are what give casinos their billions of dollars in annual profits.
Although gambling predates recorded history, the idea of a centralized facility for several types of gambling did not develop until the 16th century. At that time, a gambling craze swept Europe and Italian nobles often held private parties in places called ridotti, where they could gamble away their fortunes without fear of the Inquisition.
In the modern world, casinos use a variety of methods to prevent cheating and other forms of misconduct. Elaborate surveillance systems allow casino security workers to have a high-tech eye-in-the-sky, with cameras in every window and doorway that can be adjusted by computer to focus on specific suspicious patrons. Casinos also use computers to monitor the actual game results, allowing them to discover any statistical deviations from expected value quickly.
Even so, it’s impossible to completely eliminate cheating and other forms of misconduct. There is simply something about gambling that encourages some people to try to beat the system by any means possible. That’s why casinos spend a large amount of money on security. Casino security begins on the casino floor, where dealers and other employees keep their eyes peeled for blatant cheating and other unusual activity.
Most casino games have a built-in statistical advantage for the house, which is often much less than two percent. That small advantage is what gives casinos the funds to build their elaborate hotels, fountains and replicas of famous pyramids and towers. It is also what allows them to give out complimentary items or comps to players, which are sometimes worth a lot of money.
Casinos also make a lot of money from the rake, which is a commission taken from each bet made by a player at a table game or by a video poker machine. It is usually not a big percentage of the total bet, but it can add up over the millions of bets placed each year by casino customers.
Other ways casinos earn money include betting chips with built-in microcircuitry to record the exact amounts of bets placed minute by minute, and electronic monitoring of roulette wheels to detect any sudden changes that may indicate a wheel is “hot” or “cold.” Some casinos even offer specialized tables for high-rollers. These tables are separated from the rest of the casino and offer a high level of personal service and attention. Casinos also focus on customer service by offering perks to encourage people to gamble and to reward those who spend the most. During the 1970s and 1980s, this included free rooms and meals, as well as show tickets and other gifts for frequent gamblers.